Haso USA’s goal is to be the consumer satisfaction leader in cellulose fiber based products through a concentrated focus on improving quality of life through product and design.

Our Mission

Happier homes and happier lives are our mission…no, our passion. And improving quality of life is our guide- in everything we make and do.

        • Easier to use
        • Solutions to everyday problems
        • The highest quality, at an affordable price
        • Environmentally sustainable
        • Ethically made

A product does not meet our standards for a “happier home, happier lives” unless it achieves this goal throughout the life of the product, from how it’s made, to how it’s used, to how it is disposed of. It’s what we believe in. Happiness is the driving force behind every product we make.

Making Our Mission a Reality

To achieve our mission, we took particular care in building our business model around rigorous market research and consumer focused R&D, together with strict quality control processes. With these tools, our vision is to be the industry leader in consumer satisfaction through the development of unique, affordably priced products that meet exacting requirements for improving quality of life.

Achieving Our Goal By Investing In What Matters Most

            • State of art machinery enabling us to achieve best-in-class productivity and efficiency
            • Software and hardware update programs for continuous product quality improvement
            • Stringent supplier qualifying and quality control programs
            • Ongoing employee training programs that provides the skills needed as Haso grows and capabilities change

Haso At A Glance

  • Founded in Tokyo, Japan in 2001

  • Private label and OEM manufacturing with over 100 registered patents

  • 4 worldwide manufacturing facilities- 524,000 sq. ft.

  • U.S. home office and manufacturing facility based in Norcross, Georgia- 102,000 sq. ft.

  • 100% ownership of all facilities


Click Through The Interactive Timeline

For a full address to each of our offices and other information, click here.